Коммуникационный стратег

Location: Remote

Salary: 210 000 ₽

Точка is a fintech company creating an online bank and other services for entrepreneurs and enterprises.

Overview

We are looking for a Communication Strategist to write creative briefs for image and product projects and ensure that the implemented project meets them. The briefs should be catchy, insights should inspire entrepreneurs, and projects should set a new agenda, create new meanings and change the market.

What you will do

• Write creative briefs and key messages for image and product special projects, video clips, events, podcasts and exhibitions.
• Analyze the market, competitors and audience.
• Formulate goals, objectives and expected results of projects.
• Curate development, formulate conclusions about the results of projects and their promotion, collect recommendations for future projects.
• Represent the interests of an external customer — conduct interviews, collect facts, review ideas and present them.

Requirements

• Experience of 3 years in the role of Communication Strategist in advertising agencies.
• Write creative briefs for image and product projects.
• Familiar with brand health pyramid and media split, understands the impact of an advertising campaign on the conversion of each indicator and understands the specifics of communication channels.
• Familiar with market trends.
• Able to organize work independently.

Culture & Benefits

• Official salary from 210 000 ₽, 5-day work week with flexible start and end of the day.
• Remote work or work in the office.
• Free education, possibility to make decisions and propose ideas, comfort not only at work, but also in life.
• Bonuses from partners: Skillbox, Skyeng, Yandex.Practice, Yasno and others.
• Active corporate life.