Marketing Manager (IT)

TL;DR

Marketing Manager (IT): Developing and implementing marketing strategies for inclusive products with an accent on audience growth and engagement. Focus on managing cross-functional teams, conducting research, and overseeing project execution.

Компания

Яндекс — ведущая IT-компания, стремящаяся сделать свои сервисы доступными для всех.

What you will do

• Develop and implement marketing strategies for inclusive products.
• Manage 360 campaigns and in-app communications.
• Conduct research and analytics to inform marketing decisions.
• Collaborate with cross-functional teams to ensure project alignment.
• Oversee contractors and agencies for project execution.

Requirements

• 2+ years of experience in marketing IT products/services.
• Experience in developing marketing strategies and achieving KPIs.
• Ability to manage agencies and full-cycle project creation.
• Skills in web and product analytics (Yandex Metrics, GA4).
• Strong briefing and task-setting skills.

Nice to have

• Experience with Yandex Direct.
• Knowledge of SEO principles.
• Experience in sustainable development marketing.
• Understanding of digital accessibility and inclusion principles.

Culture & Benefits

• Comprehensive health insurance from the first month.
• Flexible working hours.
• Opportunities for professional growth and development.
• Access to sports facilities and corporate sports teams.
• Housing loans with preferential rates for employees.